Job Opportunity - Marketing & PR Executive at FUFA ❀

We are looking for an active Marketing Executive to join our enthusiastic team. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

Here is everything you need to know about the position:

Job Title: Marketing & PR Executive 

Description: This position will require you to take charge of the following duties:

1) Build and manage a comprehensive marketing strategy for the business 

2) Develop, execute and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective

3) Track marketing performance and ROI and prepare weekly or monthly reports for management

4) Monitor and report on competitor activity and keep up with marketing trends and competitor announcements 

5) Establish informative and profound analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers

6) Run all social media channels including Instagram, TikTok, Facebook, Pinterest, Youtube & LinkedIn. Others may be introduced as well. 

7) Produce creative content, including videos and blog posts

8) Liaise with graphic team to design marketing materials such as adverts, brochures and posts and arrange the effective distribution of marketing materials

9) Grow, maintain and update customer databases

10) Carry out publicity strategies and campaigns by connecting with influential media outlets and journalists to place information about company news and other initiatives

11) Organize and attend promotional events such as press conferences, open days, exhibitions, tours and visits

12) Speak publicly at interviews and presentations

13) Coordinate yearly project budgets, timelines and objectives with the team

14) Manage team to meet monthly targets and overall business objectives

 

Requirements:

- Proven 3+ years of experience in the marketing field 

- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods. 

- Solid Computer Skills in WORD, EXCEL and preferably in ADOBE

- Well-organized and detail oriented

- Exceptional communication and writing skills

- A creative mind with out of the box ideas

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If you think you are the candidate we are looking for, kindly send us an email with your CV and a short bio on fufa@shopfufa.com